In the run-up to the opening of designer Luisa Cerano's online shop, an online teaser was created that embodies the self-confidence, flowing silhouettes and sportiness of her designs through dance. For this, the ensemble around Eric Gauthier was accompanied and documented in several stages. From the first rehearsals, the dress rehearsal to the first performance.

One of the challenges here was not to disrupt the dancers' workflow. We therefore developed a storyboard that did not require any direction from the video production. The result is a documentary that is very close to the dancers and their passion.

Our contribution: Storyboard, production